VIEW CLOSING LETTER

Monday the 22nd, August 2011

Nearly seven years have passed and much has changed since the inception of Cypher13.

Now we are two, Todd Berger and Lucian Föhr. Together, we have grown considerably - in principle, in thought, and in capacity - but not in number.

We have grown in practice.

We have chosen to pursue quality in all things - over quantity. This has come to define our craft and those with whom we wish to partner and to serve. We have chosen objectivity over subjectivity, accountability over bureaucracy, and personal responsibility over ambiguity.

And so, we have decided to close Cypher13 and to open a new design studio. We will usher in a new era of socially significant, lasting, far-reaching work.

We will strive to do better.

Goodbye Cypher13.

Welcome Berger & Föhr.

Sincerely,
Todd Berger
Lucian Föhr

  • Ford



    Ford Fiesta Movement Mission Control

    Action Marketing Group (AMG) aligned with us to help create the Ford Fiesta Movement Mission Control landing page. One of the components of the Ford Fiesta Movement campaign that AMG brought to Ford was the idea of the "ride and drive". At each "ride and drive" event there is one "Mission Control" vehicle outfitted with 5 iMacs and mobile web connectivity. There is also a number of Ford Fiestas available for test drives. Working in collaboration with Quickleft, we created the Mission Control landing page/microsite. The site runs in a virtual kiosk mode and is utilized on "Mission Control" vehicles at all Ford Fiesta ride and drive events.

    April 20, 2009

    Web, Ford